During an interview, Animoca Brands co-founder Yat Siu highlighted the competitive landscape between NFTs and Meme coins for public attention. Despite being replaceable, Meme coins assume roles akin to NFTs in conveying the cultural characteristics of personalities, influencers, and ordinary users. Siu argues that the 'non-fungibility' of NFTs endows them with enduring value, distinguishing them from replaceable Meme coins. For the future, Siu declared that the company will prioritize investments in Web3, with a focus on establishing a robust brand identity and reputation. He noted that in the current Web3 ecosystem, there is an overemphasis on financial gains, while neglecting the importance of the Web3 identity as a symbol of reputation.