Golden Finance Report: Notable DeFi protocol Story has welcomed a heavyweight talent to its team - former Binance Research member Morgan. Morgan will take on the role of head of the IPFi (Intellectual Property Finance) department, leading the team in exploring the possibilities of combining intellectual property with finance. The goal is to promote the development of intellectual property in financial markets and allow more individuals and enterprises to benefit from their intellectual property. Jason Zhao, co-founder of Story, warmly welcomes Morgan's addition and highly evaluates the significant impact of Morgan's joining on both Story and the entire industry. He emphasizes that compared to traditional DeFi (Decentralized Finance), IPFi holds several advantages:1. **Higher Understanding**: People have a deeper understanding of the value of intellectual property, making it easier to grasp than complex concepts like DeFi, which often require explanation.2. **Clear Ownership**: Intellectual property belongs to individuals, allowing creators on platforms like Instagram (IG) or TikTok to clearly own their creative works.3. **Era of Opportunity**: Current advancements in artificial intelligence provide strong support for intellectual property, making IPFi possible and bringing unprecedented opportunities to the industry.Morgan's addition undoubtedly infuses new vitality into Story's IPFi department. Through innovative financial tools and services, Morgan aims to help more individuals and businesses unlock and leverage the value of their intellectual property, ushering in a new chapter in intellectual property finance.